The University of Washington just released a preview of a study that claims search engine results can influence people’s perceptions about how many men or women hold certain jobs. One figure quoted in the preview is that in a Google image search for CEO, only 11 percent of the people returned were women (by comparison, the university says 27 percent of CEOs in the US are women). That’s pretty crazy, so I decided to fire up incognito mode in Chrome and search Google Images as an Anonymous Internet Person to see the authentic, natural results. And, uh, the results are insane.
Reality affects perceptions and perceptions affect reality, as alway. Really hoping girl Kano users will fill some of these spots one day 🙂